Heat Exchange Google SERPs / 15 Towns / 7 Keyword Strings / 3.12.13
This shows the Google Results for “Gas Fireplaces Cleveland, OH” Although you rank in position 5 in Local Search the typical results for this search only display 3 Local Results. This pushes your Organic position 7 result to the bottom of the page.
Although you are in position 6 for Local Results for “Fireplace Inserts Lakewood, OH” that particular search doesn’t deliver ANY local results. You then need to rely on your Organic Results which are at position 11 – off of page 1.